In trying to grow the amount of people “following” me, I’ve often struggled with trying not to narrow what I post online into one specific niche; while at the same time recognizing that targeting a very specific audience is exactly what builds followers. It’s my blogging paradox, if you will.
As more big names keep showing up on Twitter (Southwest, Comcast, MSNBC) people are get more excited about using Twitter as a means for connecting with real people inside these companies. Obviously everyone wants to be heard and right now Twitter is a great spot for the little guy to actually be heard by the corporate giants.
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