December 2010
2 posts
Twitter's appeal is the signal to noise ratio......
As more big names keep showing up on Twitter (Southwest, Comcast, MSNBC) people are get more excited about using Twitter as a means for connecting with real people inside these companies. Obviously everyone wants to be heard and right now Twitter is a great spot for the little guy to actually be heard by the corporate giants. And for a while this will actually be possible. However, as more people...
Dec 20th
Online Reputation Management beyond tracking...
Let me describe the swirl of thoughts that run through my head whenever I mention a brand name… The second before I type the company name, I start to consider whether that company is doing any ORM (Online Reputation Managment) and if they’ll ever see my mention of their name. It’s always my hope that the company I’m mentioning is savvy enough to be actively measuring their brand in social media....
Dec 20th
July 2010
2 posts
2 tags
i hate bullshit marketing copy
Read this little quote I pulled from a company’s About Us page and tell me if you know what the hell company actually does: By advancing the frontiers of knowledge, we provide our clients with reliable solutions to their most complex challenges, thereby helping improve and sustain the quality of life around the world. I hate bullshit statements like this. Just be fucking honest, and stop...
Jul 21st
“How strange it must have sounded, this quarreling about dematerialization,...”
– Tom Robbins, Jitterbug Perfume
Jul 7th
June 2010
6 posts
Jun 25th
“While Avenir is practicing the clarinet, I’m shredding “Reign In...”
– I’m Comic Sans, Asshole
Jun 16th
“I’m really amazed at how sane i am, considering I spend most of my days in...”
Jun 10th
3 tags
Jun 10th
1 tag
“Will Twitter please shut down @BP_America - no one can tell if it’s a joke!”
– BPGlobalPR
Jun 10th
a very connected world
I thought i could get anything everything i ever wanted from social media done over on flickr, facebook, twitter, livejournal, last.fm, virb, linkedin, friendfeed, plurk, plaxo, gowalla, foursquare, wave, buzz…  but apparently i was wrong. I need a tumblr too.  
Jun 9th